Color

#700067

#700067
hex#700067
rgbrgb(112, 0, 103)
hslhsl(305, 100%, 22%)
oklchoklch(0.377 0.169 332.6)
Closest name: purple (#800080)Relative luminance 0.0442

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#007009

#410070 · #70002f

#677000 · #006770

Split-complementary

Open in tool →

#2f7000 · #007041

#704100 · #007009 · #002f70

Contrast

#700067 as textRatioAAAA largeAAAFix
Aaon white
11.14:1passpasspassPasses AAA — no fix needed.
Aaon black
1.88:1failfailfail
  • AA: use #d600c4 as the text (4.66:1)
  • AAA: use #ff38ee as the text (7.05:1)
  • AA: or shift the background to #a6a6a6 (4.58:1)
  • AAA: or shift the background to #cfcfcf (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #700067 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#700067 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #700067
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #700067 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/700067-c19fba-8ccb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md