Color

#70004d

#70004d
hex#70004d
rgbrgb(112, 0, 77)
hslhsl(319, 100%, 22%)
oklchoklch(0.362 0.153 346.8)
Closest name: Cosmic Explorer (#551155)Relative luminance 0.0398

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#007024

#5c0070 · #700015

#4d7000 · #004d70

Split-complementary

Open in tool →

#157000 · #00705c

#705c00 · #007024 · #001570

Contrast

#70004d as textRatioAAAA largeAAAFix
Aaon white
11.69:1passpasspassPasses AAA — no fix needed.
Aaon black
1.8:1failfailfail
  • AA: use #e00099 as the text (4.63:1)
  • AAA: use #ff4dc6 as the text (7.13:1)
  • AA: or shift the background to #a1a1a1 (4.53:1)
  • AAA: or shift the background to #c9c9c9 (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #70004d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#70004d reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #70004d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #70004d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/70004d-c19fb2-74cb62-2d1f23-f0e9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md