brandsweets

Color

#697fb0

#697fb0
hex#697fb0
rgbrgb(105, 127, 176)
hslhsl(221, 31%, 55%)
oklchoklch(0.599 0.08 265.5)
Closest name: Bay View (#6a819e)Relative luminance 0.2132
CoolMuted
Open in palette toolCheck contrast

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →
697fb0b09969

#b09969

Analogous

Open in tool →
697fb069a3b07669b0

#69a3b0 · #7669b0

Triadic

Open in tool →
697fb0b0697f7fb069

#b0697f · #7fb069

Split-complementary

Open in tool →
697fb0b07669a3b069

#b07669 · #a3b069

Tetradic

Open in tool →
697fb0b069a3b0996969b076

#b069a3 · #b09969 · #69b076

Contrast

#697fb0 as textRatioAAAA largeAAAFix
Aaon white
3.99:1failpassfail
  • AA: use #5b74a9 as the text (4.65:1)
  • AAA: use #455882 as the text (7.07:1)
  • AA: or shift the background to #141414 (4.62:1)
Aaon black
5.26:1passpassfail
  • AAA: use #8396be as the text (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #697fb0 as the background.

Brands using this color

mcpConnect your agent — build around #697fb0
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

›analyze #697fb0 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/697fb0-9ca4c4-df6b4e-211f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md