Color

#697fa5

#697fa5
hex#697fa5
rgbrgb(105, 127, 165)
hslhsl(218, 25%, 53%)
oklchoklch(0.594 0.064 261.2)
Closest name: Bay View (#6a819e)Relative luminance 0.209

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a58f69

#699da5 · #7169a5

#a5697f · #7fa569

Split-complementary

Open in tool →

#a57169 · #9da569

#a5699d · #a58f69 · #69a571

Contrast

#697fa5 as textRatioAAAA largeAAAFix
Aaon white
4.05:1failpassfail
  • AA: use #60779f as the text (4.53:1)
  • AAA: use #475876 as the text (7.18:1)
  • AA: or shift the background to #141414 (4.54:1)
Aaon black
5.18:1passpassfail
  • AAA: use #8698b6 as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #697fa5 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #697fa5
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #697fa5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/697fa5-9ca6c4-df644e-201f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md