Color

#69744e

#69744e
hex#69744e
rgbrgb(105, 116, 78)
hslhsl(77, 20%, 38%)
oklchoklch(0.539 0.058 121.5)
Closest name: Beat Around the Bush (#6e6a44)Relative luminance 0.1604

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#594e74

#746c4e · #56744e

#4e6974 · #744e69

Split-complementary

Open in tool →

#4e5674 · #6c4e74

#4e746c · #594e74 · #744e56

Contrast

#69744e as textRatioAAAA largeAAAFix
Aaon white
4.99:1passpassfail
  • AAA: use #535c3d as the text (7.08:1)
Aaon black
4.21:1failpassfail
  • AA: use #6f7a52 as the text (4.58:1)
  • AAA: use #8d9b69 as the text (7.03:1)
  • AA: or shift the background to #f5f5f5 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #69744e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #69744e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #69744e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/69744e-b3bea2-4e6bdf-232d1f-f1efe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md