Color

#6971ab

#6971ab
hex#6971ab
rgbrgb(105, 113, 171)
hslhsl(233, 28%, 54%)
oklchoklch(0.566 0.09 277.1)
Closest name: Loch Ness (#5f6db0)Relative luminance 0.1775

Colors that go with #6971ab

Charcoal, Sea Green and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#aba369

#6991ab · #8269ab

#ab6971 · #71ab69

Split-complementary

Open in tool →

#ab8269 · #91ab69

#ab6991 · #aba369 · #69ab82

Contrast

#6971ab as textRatioAAAA largeAAAFix
Aaon white
4.61:1passpassfail
  • AAA: use #4d5489 as the text (7.13:1)
Aaon black
4.55:1passpassfail
  • AAA: use #8d93bf as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #6971ab as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #6971ab
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #6971ab and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/6971ab-9c9cc4-df884e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md