Color

#69629d

#69629d
hex#69629d
rgbrgb(105, 98, 157)
hslhsl(247, 23%, 50%)
oklchoklch(0.528 0.092 288.3)
Closest name: Bellflower (#5d66aa)Relative luminance 0.1417

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#969d62

#62799d · #86629d

#9d6962 · #629d69

Split-complementary

Open in tool →

#9d8662 · #799d62

#9d6279 · #969d62 · #629d86

Contrast

#69629d as textRatioAAAA largeAAAFix
Aaon white
5.48:1passpassfail
  • AAA: use #585284 as the text (7.11:1)
Aaon black
3.83:1failpassfail
  • AA: use #756fa5 as the text (4.57:1)
  • AAA: use #9691ba as the text (7.06:1)
  • AA: or shift the background to #ebebeb (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #69629d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #69629d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #69629d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/69629d-a59cc4-dfaa4e-271f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md