Color

#696198

#696198
hex#696198
rgbrgb(105, 97, 152)
hslhsl(249, 22%, 49%)
oklchoklch(0.523 0.086 289.8)
Closest name: Passion Flower (#6f5698)Relative luminance 0.1382

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#909861

#617598 · #856198

#986a61 · #61986a

Split-complementary

Open in tool →

#988561 · #759861

#986175 · #909861 · #619885

Contrast

#696198 as textRatioAAAA largeAAAFix
Aaon white
5.58:1passpassfail
  • AAA: use #585280 as the text (7.16:1)
Aaon black
3.76:1failpassfail
  • AA: use #7870a4 as the text (4.65:1)
  • AAA: use #9892b9 as the text (7.15:1)
  • AA: or shift the background to #e8e8e8 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #696198 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #696198
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #696198 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/696198-a79cc4-dfae4e-271f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md