Color

#696076

#696076
hex#696076
rgbrgb(105, 96, 118)
hslhsl(265, 10%, 42%)
oklchoklch(0.505 0.036 303.7)
Closest name: Plummy (#675a75)Relative luminance 0.1268

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6d7660

#606276 · #746076

#766960 · #607669

Split-complementary

Open in tool →

#767460 · #627660

#766062 · #6d7660 · #607674

Contrast

#696076 as textRatioAAAA largeAAAFix
Aaon white
5.94:1passpassfail
  • AAA: use #5d5568 as the text (7.08:1)
Aaon black
3.54:1failpassfail
  • AA: use #7b7089 as the text (4.52:1)
  • AAA: use #9a92a5 as the text (7.03:1)
  • AA: or shift the background to #e3e3e3 (4.63:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #696076 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #696076
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #696076 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/696076-b19cc4-dfd54e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md