Color

#693a73

#693a73
hex#693a73
rgbrgb(105, 58, 115)
hslhsl(289, 33%, 34%)
oklchoklch(0.43 0.106 320.4)
Closest name: Eminence (#6e3974)Relative luminance 0.0727

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#45733a

#4c3a73 · #733a61

#73693a · #3a7369

Split-complementary

Open in tool →

#61733a · #3a734c

#734c3a · #45733a · #3a6173

Contrast

#693a73 as textRatioAAAA largeAAAFix
Aaon white
8.56:1passpasspassPasses AAA — no fix needed.
Aaon black
2.45:1failfailfail
  • AA: use #9e5cad as the text (4.59:1)
  • AAA: use #b685c1 as the text (7.11:1)
  • AA: or shift the background to #bdbdbd (4.56:1)
  • AAA: or shift the background to #ebebeb (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #693a73 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #693a73
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #693a73 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/693a73-be9fc1-a8cb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md