Color

#690aa9

#690aa9
hex#690aa9
rgbrgb(105, 10, 169)
hslhsl(276, 89%, 35%)
oklchoklch(0.422 0.214 304)
Closest name: Fuchsia Nebula (#7722aa)Relative luminance 0.0608

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#49a90a

#1a0aa9 · #a90a99

#a9690a · #0aa969

Split-complementary

Open in tool →

#99a90a · #0aa91a

#a91a0a · #49a90a · #0a99a9

Contrast

#690aa9 as textRatioAAAA largeAAAFix
Aaon white
9.47:1passpasspassPasses AAA — no fix needed.
Aaon black
2.22:1failfailfail
  • AA: use #a939f3 as the text (4.57:1)
  • AAA: use #c273f7 as the text (7.09:1)
  • AA: or shift the background to #b3b3b3 (4.52:1)
  • AAA: or shift the background to #dedede (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #690aa9 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#690aa9 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #690aa9
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #690aa9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/690aa9-b99cc4-bfcb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md