Color

#677cf4

#677cf4
hex#677cf4
rgbrgb(103, 124, 244)
hslhsl(231, 87%, 68%)
oklchoklch(0.63 0.18 272.7)
Closest name: Pan Purple (#657aef)Relative luminance 0.2383

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#f4df66

#66c3f4 · #9866f4

#f4667c · #7cf466

Split-complementary

Open in tool →

#f49866 · #c3f466

#f466c3 · #f4df66 · #66f498

Contrast

#677cf4 as textRatioAAAA largeAAAFix
Aaon white
3.64:1failpassfail
  • AA: use #4f67f3 as the text (4.6:1)
  • AAA: use #1f3eef as the text (7.01:1)
  • AA: or shift the background to #1f1f1f (4.53:1)
Aaon black
5.77:1passpassfail
  • AAA: use #7e90f6 as the text (7.21:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #677cf4 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#677cf4 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #677cf4
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #677cf4 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/677cf4-9c9ec4-df834e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md