Color

#674dff

#674dff
hex#674dff
rgbrgb(103, 77, 255)
hslhsl(249, 100%, 65%)
oklchoklch(0.561 0.249 281.4)
Closest name: Candy Grape Fizz (#7755ee)Relative luminance 0.1541

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#e4ff4d

#4d8bff · #c14dff

#ff674d · #4dff67

Split-complementary

Open in tool →

#ffc14d · #8bff4d

#ff4d8b · #e4ff4d · #4dffc1

Contrast

#674dff as textRatioAAAA largeAAAFix
Aaon white
5.14:1passpassfail
  • AAA: use #4524ff as the text (7.12:1)
Aaon black
4.08:1failpassfail
  • AA: use #745cff as the text (4.72:1)
  • AAA: use #9785ff as the text (7.11:1)
  • AA: or shift the background to #f0f0f0 (4.51:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #674dff as the background.

Brands using this color

Fonts for this mood

#674dff reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #674dff
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #674dff and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/674dff-a79cc4-dfae4e-271f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md