Color

#664f7d

#664f7d
hex#664f7d
rgbrgb(102, 79, 125)
hslhsl(270, 23%, 40%)
oklchoklch(0.47 0.077 306.6)
Closest name: Freshly Purpleized (#5c5083)Relative luminance 0.099

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#667d4f

#4f4f7d · #7d4f7d

#7d664f · #4f7d66

Split-complementary

Open in tool →

#7d7d4f · #4f7d4f

#7d4f4f · #667d4f · #4f7d7d

Contrast

#664f7d as textRatioAAAA largeAAAFix
Aaon white
7.05:1passpasspassPasses AAA — no fix needed.
Aaon black
2.98:1failfailfail
  • AA: use #876ca3 as the text (4.7:1)
  • AAA: use #a38eb8 as the text (7.12:1)
  • AA: or shift the background to #cfcfcf (4.52:1)
  • AAA: or shift the background to #ffffff (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #664f7d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #664f7d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #664f7d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/664f7d-b59cc4-c9cb62-2c1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md