Color

#654e2f

#654e2f
hex#654e2f
rgbrgb(101, 78, 47)
hslhsl(34, 36%, 29%)
oklchoklch(0.44 0.055 73.8)
Closest name: Black Power (#654b37)Relative luminance 0.0842

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2f4665

#65332f · #61652f

#2f654d · #4d2f65

Split-complementary

Open in tool →

#2f6165 · #332f65

#2f6533 · #2f4665 · #652f61

Contrast

#654e2f as textRatioAAAA largeAAAFix
Aaon white
7.82:1passpasspassPasses AAA — no fix needed.
Aaon black
2.68:1failfailfail
  • AA: use #927045 as the text (4.63:1)
  • AAA: use #b48f5f as the text (7.03:1)
  • AA: or shift the background to #c7c7c7 (4.63:1)
  • AAA: or shift the background to #f5f5f5 (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #654e2f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#654e2f reads as warm, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #654e2f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #654e2f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/654e2f-c4b79c-62c2cb-2d2d1f-f1eae9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md