Color

#5d43df

#5d43df
hex#5d43df
rgbrgb(93, 67, 223)
hslhsl(250, 71%, 57%)
oklchoklch(0.511 0.224 282.7)
Closest name: Blurple (#5539cc)Relative luminance 0.1167

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c5df43

#4377df · #ab43df

#df5d43 · #43df5d

Split-complementary

Open in tool →

#dfab43 · #77df43

#df4377 · #c5df43 · #43dfab

Contrast

#5d43df as textRatioAAAA largeAAAFix
Aaon white
6.3:1passpassfail
  • AAA: use #5236dd as the text (7.17:1)
Aaon black
3.33:1failpassfail
  • AA: use #7862e4 as the text (4.67:1)
  • AAA: use #9a89eb as the text (7.15:1)
  • AA: or shift the background to #dbdbdb (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #5d43df as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#5d43df reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #5d43df
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #5d43df and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/5d43df-a79cc4-dfb14e-281f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md