Color

#5d439d

#5d439d
hex#5d439d
rgbrgb(93, 67, 157)
hslhsl(257, 40%, 44%)
oklchoklch(0.458 0.14 293.4)
Closest name: rebeccapurple (#663399)Relative luminance 0.0878

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#849d43

#43579d · #8a439d

#9d5d43 · #439d5d

Split-complementary

Open in tool →

#9d8a43 · #579d43

#9d4357 · #849d43 · #439d8a

Contrast

#5d439d as textRatioAAAA largeAAAFix
Aaon white
7.62:1passpasspassPasses AAA — no fix needed.
Aaon black
2.76:1failfailfail
  • AA: use #8169bf as the text (4.71:1)
  • AAA: use #9f8dce as the text (7.18:1)
  • AA: or shift the background to #c7c7c7 (4.51:1)
  • AAA: or shift the background to #f7f7f7 (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #5d439d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#5d439d reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #5d439d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #5d439d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/5d439d-ac9cc4-dfc24e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md