Color
#4d9cb3
#4d9cb3rgb(77, 156, 179)hsl(194, 40%, 50%)oklch(0.652 0.084 219.4)Colors that go with #4d9cb3
Charcoal, Terracotta and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #4d9cb3: softer than #000 and cool enough to feel like part of the same palette.
Terracotta #e2725b
complementaryshippedTerracotta sits directly opposite #4d9cb3 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Amber #ffbf00
shippedAmber is paired with #4d9cb3 in 5 real palettes, including Beach Hut and Wired's brand system, as the supporting colour.
Copper #b87333
shippedDesigners have shipped Copper with #4d9cb3: 5 real palettes, including Dusk and Atelier, as the accent.
Crimson #dc143c
shippedCrimson is paired with #4d9cb3 in 5 real palettes, including Diner and Retro Pop, as the lead colour.
Deep Sky Blue #00bfff
shippedDesigners have shipped Deep Sky Blue with #4d9cb3: 6 real palettes, including Telegram's brand system and Snowflake AI Data Cloud's brand system, as the lead colour.
Denim #1560bd
shippedDesigners have shipped Denim with #4d9cb3: 10 real palettes, including Gopro's brand system and Dusk, as the lead colour.
Midnight Blue #191970
shipped11 real palettes, including Ford's brand system and SoFi's brand system put Midnight Blue beside #4d9cb3, as the lead colour.
Real palettes that use #4d9cb3
Tints & shades
Harmonies
Contrast
| #4d9cb3 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 3.12:1 | fail | pass | fail | |
Aaon black | 6.72:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4d9cb3 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#4d9cb3 reads as cool, modern. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #4d9cb3 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/4d9cb3-9cb6c4-df4e72-1f242d-e9f1ef?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md