Color

#4d001d

#4d001d
hex#4d001d
rgbrgb(77, 0, 29)
hslhsl(337, 100%, 15%)
oklchoklch(0.27 0.108 7.1)
Closest name: What We Do in the Shadows (#441122)Relative luminance 0.0167

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#004d2f

#4d0044 · #4d0900

#1d4d00 · #001d4d

Split-complementary

Open in tool →

#004d09 · #00444d

#444d00 · #004d2f · #09004d

Contrast

#4d001d as textRatioAAAA largeAAAFix
Aaon white
15.75:1passpasspassPasses AAA — no fix needed.
Aaon black
1.33:1failfailfail
  • AA: use #e60058 as the text (4.51:1)
  • AAA: use #ff5797 as the text (7.06:1)
  • AA: or shift the background to #8a8a8a (4.56:1)
  • AAA: or shift the background to #adadad (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4d001d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#4d001d reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #4d001d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4d001d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4d001d-c49ca7-62cb70-2d201f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md