Color

#4a016f

#4a016f
hex#4a016f
rgbrgb(74, 1, 111)
hslhsl(280, 98%, 22%)
oklchoklch(0.319 0.162 308.5)
Closest name: indigo (#4b0082)Relative luminance 0.0263

Colors that go with #4a016f

Olive Drab, Charcoal and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#266f01

#13016f · #6f015d

#6f4a01 · #016f4a

Split-complementary

Open in tool →

#5d6f01 · #016f13

#6f1301 · #266f01 · #015d6f

Contrast

#4a016f as textRatioAAAA largeAAAFix
Aaon white
13.77:1passpasspassPasses AAA — no fix needed.
Aaon black
1.53:1failfailfail
  • AA: use #b321fd as the text (4.55:1)
  • AAA: use #cd6dfe as the text (7.21:1)
  • AA: or shift the background to #949494 (4.54:1)
  • AAA: or shift the background to #bababa (7.1:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4a016f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#4a016f reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #4a016f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4a016f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4a016f-b99fc1-b8cb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md