Color

#4966a2

#4966a2
hex#4966a2
rgbrgb(73, 102, 162)
hslhsl(220, 38%, 46%)
oklchoklch(0.516 0.102 263.7)
Closest name: Bellflower (#5d66aa)Relative luminance 0.1353

Colors that go with #4966a2

Charcoal, Sea Green and Dark Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a28449

#4993a2 · #5849a2

#a24966 · #66a249

Split-complementary

Open in tool →

#a25849 · #93a249

#a24993 · #a28449 · #49a258

Contrast

#4966a2 as textRatioAAAA largeAAAFix
Aaon white
5.67:1passpassfail
  • AAA: use #3e5789 as the text (7.17:1)
Aaon black
3.71:1failpassfail
  • AA: use #5675b3 as the text (4.59:1)
  • AAA: use #8098c6 as the text (7.22:1)
  • AA: or shift the background to #e6e6e6 (4.54:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4966a2 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#4966a2 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #4966a2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4966a2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4966a2-9ca5c4-df694e-211f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md