Color

#4901bc

#4901bc
hex#4901bc
rgbrgb(73, 1, 188)
hslhsl(263, 99%, 37%)
oklchoklch(0.401 0.233 285.3)
Closest name: Galactic Highway (#3311bb)Relative luminance 0.0507

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#74bc01

#0117bc · #a601bc

#bc4901 · #01bc49

Split-complementary

Open in tool →

#bca601 · #17bc01

#bc0117 · #74bc01 · #01bca6

Contrast

#4901bc as textRatioAAAA largeAAAFix
Aaon white
10.43:1passpasspassPasses AAA — no fix needed.
Aaon black
2.01:1failfailfail
  • AA: use #8e48fe as the text (4.51:1)
  • AAA: use #ad7bfe as the text (7.04:1)
  • AA: or shift the background to #ababab (4.54:1)
  • AAA: or shift the background to #d4d4d4 (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4901bc as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#4901bc reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #4901bc
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4901bc and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4901bc-b09cc4-dfd04e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md