Color

#4696af

#4696af
hex#4696af
rgbrgb(70, 150, 175)
hslhsl(194, 43%, 48%)
oklchoklch(0.633 0.086 221.2)
Closest name: Blue Moon (#3992a8)Relative luminance 0.2621

Colors that go with #4696af

Charcoal, Copper and Chocolate lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#af5e46

#46af93 · #4662af

#af4696 · #96af46

Split-complementary

Open in tool →

#af4662 · #af9346

#9346af · #af5e46 · #62af46

Contrast

#4696af as textRatioAAAA largeAAAFix
Aaon white
3.36:1failpassfail
  • AA: use #3a7d92 as the text (4.64:1)
  • AAA: use #2c5e6d as the text (7.17:1)
  • AA: or shift the background to #242424 (4.61:1)
Aaon black
6.24:1passpassfail
  • AAA: use #50a1b9 as the text (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4696af as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#4696af reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #4696af
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4696af and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4696af-9cb6c4-df4e72-1f242d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md