Color

#4494da

#4494da
hex#4494da
rgbrgb(68, 148, 218)
hslhsl(208, 67%, 56%)
oklchoklch(0.648 0.131 247.8)
Closest name: Blue Burst (#309cd0)Relative luminance 0.2747

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#da8a44

#44dad5 · #4449da

#da4494 · #94da44

Split-complementary

Open in tool →

#da4449 · #dad544

#d544da · #da8a44 · #49da44

Contrast

#4494da as textRatioAAAA largeAAAFix
Aaon white
3.23:1failpassfail
  • AA: use #2678c0 as the text (4.64:1)
  • AAA: use #1d5b91 as the text (7.1:1)
  • AA: or shift the background to #262626 (4.68:1)
Aaon black
6.49:1passpassfail
  • AAA: use #509bdc as the text (7.06:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #4494da as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#4494da reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #4494da
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #4494da and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/4494da-9cadc4-df4e51-1f212d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md