Color
#44744d
#44744drgb(68, 116, 77)hsl(131, 26%, 36%)oklch(0.513 0.081 148.9)Colors that go with #44744d
Charcoal, Royal Blue and Champagne lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #44744d: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Royal Blue #4169e1
triadicshippedRoyal Blue completes a triad with #44744d — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Champagne #f7e7ce
shipped5 real palettes, including Forest Floor and BrandSweets's brand system put Champagne beside #44744d, as that palette's text colour.
Copper #b87333
shippedDesigners have shipped Copper with #44744d: 4 real palettes, including Clay & Linen and Riverbed, as the lead colour.
Crimson #dc143c
shippedCrimson is paired with #44744d in 5 real palettes, including Five Guys's brand system and Netflix's brand system, as the supporting colour.
Denim #1560bd
shippedDesigners have shipped Denim with #44744d: 7 real palettes, including Intel's brand system and Jack Daniel's's brand system, as the supporting colour.
Goldenrod #daa520
shippedGoldenrod shows up next to #44744d in 4 real palettes, including Mid-Century and Fireside, as the accent.
Rust #b7410e
shippedRust shows up next to #44744d in 4 real palettes, including Magazine Ochre and Gallery, as the lead colour.
Real palettes that use #44744d
Tints & shades
Harmonies
Contrast
| #44744d as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 5.45:1 | pass | pass | fail |
|
Aaon black | 3.85:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #44744d as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #44744d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/44744d-a2beaa-b34edf-1f2d28-ecf1e9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md