Color

#444497

#444497
hex#444497
rgbrgb(68, 68, 151)
hslhsl(240, 38%, 43%)
oklchoklch(0.433 0.133 279.3)
Closest name: Blueberry (#464196)Relative luminance 0.076

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#979744

#446e97 · #6e4497

#974444 · #449744

Split-complementary

Open in tool →

#976e44 · #6e9744

#97446e · #979744 · #44976e

Contrast

#444497 as textRatioAAAA largeAAAFix
Aaon white
8.33:1passpasspassPasses AAA — no fix needed.
Aaon black
2.52:1failfailfail
  • AA: use #6f6fbe as the text (4.69:1)
  • AAA: use #9292ce as the text (7.22:1)
  • AA: or shift the background to #bfbfbf (4.53:1)
  • AAA: or shift the background to #ededed (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #444497 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#444497 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #444497
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #444497 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/444497-a19cc4-df994e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md