Color

#443bbf

#443bbf
hex#443bbf
rgbrgb(68, 59, 191)
hslhsl(244, 53%, 49%)
oklchoklch(0.451 0.198 278)
Closest name: Blurple (#5539cc)Relative luminance 0.0812

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b6bf3b

#3b74bf · #863bbf

#bf443b · #3bbf44

Split-complementary

Open in tool →

#bf863b · #74bf3b

#bf3b74 · #b6bf3b · #3bbf86

Contrast

#443bbf as textRatioAAAA largeAAAFix
Aaon white
8:1passpasspassPasses AAA — no fix needed.
Aaon black
2.62:1failfailfail
  • AA: use #6e67d0 as the text (4.51:1)
  • AAA: use #938edc as the text (7.14:1)
  • AA: or shift the background to #c4c4c4 (4.59:1)
  • AAA: or shift the background to #f0f0f0 (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #443bbf as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#443bbf reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #443bbf
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #443bbf and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/443bbf-a39cc4-dfa24e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md