Color
#440dab
#440dabrgb(68, 13, 171)hsl(261, 86%, 36%)oklch(0.382 0.212 285.9)Colors that go with #440dab
Royal Blue, Blue and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Royal Blue #4169e1
analogousshippedRoyal Blue is #440dab's neighbour on the wheel, so the two read as one family — use it for hover states, gradients and secondary surfaces.
Blue #0000ff
shipped4 real palettes, including Zillow's brand system and Procter & Gamble's brand system put Blue beside #440dab, as the lead colour.
Denim #1560bd
shippedDesigners have shipped Denim with #440dab: 4 real palettes, including Google's brand system and Warbyparker's brand system, as the accent.
Midnight Blue #191970
shipped5 real palettes, including Kraken's brand system and Blue Mono put Midnight Blue beside #440dab, as the lead colour.
Olive Green #808000
complementaryOlive Green sits directly opposite #440dab on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #440dab: softer than #000 and cool enough to feel like part of the same palette.
Cobalt Blue #0047ab
shippedDesigners have shipped Cobalt Blue with #440dab: 3 real palettes, including Zillow's brand system and Tide's brand system, as the supporting colour.
Cornflower Blue #6495ed
shippedDesigners have shipped Cornflower Blue with #440dab: 3 real palettes, including Peacock's brand system and Blue Mono, as the accent.
Real palettes that use #440dab
Tints & shades
Harmonies
Contrast
| #440dab as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 11.1:1 | pass | pass | pass | Passes AAA — no fix needed. |
Aaon black | 1.89:1 | fail | fail | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #440dab as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#440dab reads as cool, vivid, technical. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #440dab and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/440dab-af9cc4-dfcb4e-2a1f2d-e9eaf1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md