Color

#440404

#440404
hex#440404
rgbrgb(68, 4, 4)
hslhsl(0, 89%, 14%)
oklchoklch(0.248 0.094 27.7)
Closest name: Lonely Chocolate (#4a0a00)Relative luminance 0.0132

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#044343

#430424 · #432404

#044304 · #040443

Split-complementary

Open in tool →

#044324 · #042443

#244304 · #044343 · #240443

Contrast

#440404 as textRatioAAAA largeAAAFix
Aaon white
16.6:1passpasspassPasses AAA — no fix needed.
Aaon black
1.26:1failfailfail
  • AA: use #ec0e0e as the text (4.64:1)
  • AAA: use #f66a6a as the text (7.19:1)
  • AA: or shift the background to #878787 (4.62:1)
  • AAA: or shift the background to #ababab (7.23:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #440404 as the background.

Brands using this color

Fonts for this mood

#440404 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #440404
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #440404 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/440404-c4a19c-62cb98-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md