Color
#438398
#438398rgb(67, 131, 152)hsl(195, 39%, 43%)oklch(0.576 0.073 221.8)Colors that go with #438398
Charcoal, Copper and Cobalt Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the text near-black for #438398: softer than #000 and cool enough to feel like part of the same palette.
Copper #b87333
split-complementshippedCopper is a split-complement of #438398: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Cobalt Blue #0047ab
shippedCobalt Blue is paired with #438398 in 6 real palettes, including Hershey's's brand system and Glacier, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Crimson #dc143c
shippedCrimson is paired with #438398 in 9 real palettes, including Retro Pop and Redfin's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Denim #1560bd
shippedDenim is paired with #438398 in 15 real palettes, including Campus and Discover's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Goldenrod #daa520
shippedGoldenrod is paired with #438398 in 5 real palettes, including Sapphire & Gold and Ledger Dark, as the supporting colour — a combination designers have actually shipped, not a computed rotation.
Midnight Blue #191970
shippedMidnight Blue is paired with #438398 in 9 real palettes, including Discover's brand system and Plaid's brand system, as the lead colour — a combination designers have actually shipped, not a computed rotation.
Rust #b7410e
shippedRust is paired with #438398 in 4 real palettes, including Gallery and Magazine Ochre, as the accent — a combination designers have actually shipped, not a computed rotation.
Real palettes that use #438398
Tints & shades
Harmonies
Contrast
| #438398 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 4.25:1 | fail | pass | fail | |
Aaon black | 4.94:1 | pass | pass | fail |
|
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #438398 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#438398 reads as cool, modern. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #438398 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/438398-9cb5c4-df4e70-1f242d-e9f1ef?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md