Color

#43537f

#43537f
hex#43537f
rgbrgb(67, 83, 127)
hslhsl(224, 31%, 38%)
oklchoklch(0.449 0.075 268.1)
Closest name: Dusk (#4e5481)Relative luminance 0.0891

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#7f6f43

#43717f · #51437f

#7f4353 · #537f43

Split-complementary

Open in tool →

#7f5143 · #717f43

#7f4371 · #7f6f43 · #437f51

Contrast

#43537f as textRatioAAAA largeAAAFix
Aaon white
7.55:1passpasspassPasses AAA — no fix needed.
Aaon black
2.78:1failfailfail
  • AA: use #5f73ab as the text (4.53:1)
  • AAA: use #8796c0 as the text (7.15:1)
  • AA: or shift the background to #c9c9c9 (4.56:1)
  • AAA: or shift the background to #f7f7f7 (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #43537f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #43537f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #43537f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/43537f-9ca2c4-df724e-221f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md