Color

#413f73

#413f73
hex#413f73
rgbrgb(65, 63, 115)
hslhsl(242, 29%, 35%)
oklchoklch(0.396 0.086 283.5)
Closest name: Evening Magic (#363e7d)Relative luminance 0.0592

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#71733f

#3f5873 · #5b3f73

#73413f · #3f7341

Split-complementary

Open in tool →

#735b3f · #58733f

#733f58 · #71733f · #3f735b

Contrast

#413f73 as textRatioAAAA largeAAAFix
Aaon white
9.62:1passpasspassPasses AAA — no fix needed.
Aaon black
2.18:1failfailfail
  • AA: use #706eaf as the text (4.54:1)
  • AAA: use #9492c3 as the text (7.16:1)
  • AA: or shift the background to #b3b3b3 (4.59:1)
  • AAA: or shift the background to #dedede (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #413f73 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #413f73
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #413f73 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/413f73-a29cc4-df9e4e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md