Color

#407af7

#407af7
hex#407af7
rgbrgb(64, 122, 247)
hslhsl(221, 92%, 61%)
oklchoklch(0.609 0.197 263.1)
Closest name: Blue Öyster Cult (#5577ee)Relative luminance 0.2172

Colors that go with #407af7

Charcoal, Crimson and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#f7bd40

#40d5f7 · #6240f7

#f7407a · #7af740

Split-complementary

Open in tool →

#f76240 · #d5f740

#f740d5 · #f7bd40 · #40f762

Contrast

#407af7 as textRatioAAAA largeAAAFix
Aaon white
3.93:1failpassfail
  • AA: use #2c6cf6 as the text (4.58:1)
  • AAA: use #094ad7 as the text (7.07:1)
  • AA: or shift the background to #171717 (4.56:1)
Aaon black
5.34:1passpassfail
  • AAA: use #6795f9 as the text (7.24:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #407af7 as the background.

Brands using this color

Palettes built around it

Fonts for this mood

#407af7 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #407af7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #407af7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/407af7-9ca4c4-df6b4e-211f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md