Color

#3f7da2

#3f7da2
hex#3f7da2
rgbrgb(63, 125, 162)
hslhsl(202, 44%, 44%)
oklchoklch(0.564 0.086 237.2)
Closest name: Cry Me a River (#427898)Relative luminance 0.1833

Colors that go with #3f7da2

Charcoal, Royal Blue and Rust lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a2633f

#3fa294 · #3f4ca2

#a23f7d · #7da23f

Split-complementary

Open in tool →

#a23f4c · #a2943f

#943fa2 · #a2633f · #4ca23f

Contrast

#3f7da2 as textRatioAAAA largeAAAFix
Aaon white
4.5:1passpassfail
Aaon black
4.67:1passpassfail
  • AAA: use #619ec2 as the text (7.18:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3f7da2 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#3f7da2 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3f7da2
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3f7da2 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3f7da2-9cb1c4-df4e5f-1f222d-e9f1f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md