Color

#3f43ca

#3f43ca
hex#3f43ca
rgbrgb(63, 67, 202)
hslhsl(238, 57%, 52%)
oklchoklch(0.471 0.204 274)
Closest name: Blurple (#5539cc)Relative luminance 0.0934

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#cac63f

#3f89ca · #803fca

#ca3f43 · #43ca3f

Split-complementary

Open in tool →

#ca803f · #89ca3f

#ca3f89 · #cac63f · #3fca80

Contrast

#3f43ca as textRatioAAAA largeAAAFix
Aaon white
7.32:1passpasspassPasses AAA — no fix needed.
Aaon black
2.87:1failfailfail
  • AA: use #676bd5 as the text (4.64:1)
  • AAA: use #8b8edf as the text (7.03:1)
  • AA: or shift the background to #cccccc (4.56:1)
  • AAA: or shift the background to #fafafa (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3f43ca as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#3f43ca reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3f43ca
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3f43ca and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3f43ca-9f9cc4-df944e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md