Color

#3d101c

#3d101c
hex#3d101c
rgbrgb(61, 16, 28)
hslhsl(344, 58%, 15%)
oklchoklch(0.253 0.071 7.5)
Closest name: Chocolate Kiss (#3c1421)Relative luminance 0.0145

Colors that go with #3d101c

Charcoal, Sea Green and Sienna lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#103c31

#3c1032 · #3c1a10

#1c3c10 · #101c3c

Split-complementary

Open in tool →

#103c1a · #10323c

#323c10 · #103c31 · #1a103c

Contrast

#3d101c as textRatioAAAA largeAAAFix
Aaon white
16.29:1passpasspassPasses AAA — no fix needed.
Aaon black
1.29:1failfailfail
  • AA: use #cd4267 as the text (4.57:1)
  • AAA: use #db7691 as the text (7.01:1)
  • AA: or shift the background to #878787 (4.53:1)
  • AAA: or shift the background to #ababab (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3d101c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#3d101c reads as warm, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3d101c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3d101c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3d101c-c49ca2-62cb7c-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md