Color

#3a73f8

#3a73f8
hex#3a73f8
rgbrgb(58, 115, 248)
hslhsl(222, 93%, 60%)
oklchoklch(0.594 0.208 263.7)
Closest name: Blue Öyster Cult (#5577ee)Relative luminance 0.1994

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#f8bf3a

#3ad2f8 · #603af8

#f83a73 · #73f83a

Split-complementary

Open in tool →

#f8603a · #d2f83a

#f83ad2 · #f8bf3a · #3af860

Contrast

#3a73f8 as textRatioAAAA largeAAAFix
Aaon white
4.21:1failpassfail
  • AA: use #306cf8 as the text (4.54:1)
  • AAA: use #0848dd as the text (7.04:1)
  • AA: or shift the background to #0f0f0f (4.55:1)
Aaon black
4.99:1passpassfail
  • AAA: use #6693f9 as the text (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3a73f8 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#3a73f8 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3a73f8
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3a73f8 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3a73f8-9ca3c4-df6e4e-211f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md