#3a72bb as text	Ratio	AA	AA large	AAA	Fix
Aaon white	4.88:1	pass	pass	fail	AAA: use #2c5890 as the text (7.23:1)
Aaon black	4.3:1	fail	pass	fail	AA: use #3c76c3 as the text (4.57:1) AAA: use #6f9ad3 as the text (7.24:1) AA: or shift the background to #f7f7f7 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3a72bb as the background.

Brands using this color

American Expressprimary · #2e77bc · Δ1.497

Fonts for this mood

#3a72bb reads as cool, modern. The font library is tagged with the same vocabulary:

Modern fonts →

mcpConnect your agent — build around #3a72bb

live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp

claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp

try this prompt

›analyze #3a72bb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3a72bb-9ca9c4-df5a4e-1f1f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md