Color

#396c28

#396c28
hex#396c28
rgbrgb(57, 108, 40)
hslhsl(105, 46%, 29%)
oklchoklch(0.479 0.114 138.6)
Closest name: Forest Empress (#3d7016)Relative luminance 0.1175

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#5b286c

#5b6c28 · #286c39

#28396c · #6c2839

Split-complementary

Open in tool →

#39286c · #6c285b

#285b6c · #5b286c · #6c3928

Contrast

#396c28 as textRatioAAAA largeAAAFix
Aaon white
6.27:1passpassfail
  • AAA: use #336124 as the text (7.3:1)
Aaon black
3.35:1failpassfail
  • AA: use #478632 as the text (4.72:1)
  • AAA: use #58a83e as the text (7.09:1)
  • AA: or shift the background to #dbdbdb (4.53:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #396c28 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#396c28 reads as dark, luxury, bold. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #396c28
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #396c28 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/396c28-a6bea2-754edf-1f2d22-eff1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md