Color
#396737
#396737rgb(57, 103, 55)hsl(118, 30%, 31%)oklch(0.468 0.091 143.1)Colors that go with #396737
Charcoal, Royal Blue and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #396737: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Royal Blue #4169e1
triadicshippedRoyal Blue completes a triad with #396737 — three hues spaced evenly round the wheel, the classic way to get energy into a palette without a clash.
Blue #0000ff
shipped4 real palettes, including Warp's brand system and Rolex's brand system put Blue beside #396737, as the supporting colour.
Copper #b87333
shippedDesigners have shipped Copper with #396737: 4 real palettes, including Clay & Linen and Desert Road, as the lead colour.
Crimson #dc143c
shippedCrimson is paired with #396737 in 5 real palettes, including Gemstone and Five Guys's brand system, as the accent.
Denim #1560bd
shippedDesigners have shipped Denim with #396737: 5 real palettes, including Xbox's brand system and Intel's brand system, as the supporting colour.
Sage Green #9caf88
shippedDesigners have shipped Sage Green with #396737: 7 real palettes, including Pine & Birch and Olive Grove, as the supporting colour.
Slate Gray #708090
shipped4 real palettes, including Clay & Linen and Bookshop put Slate Gray beside #396737, as the supporting colour.
Real palettes that use #396737
Tints & shades
Harmonies
Contrast
| #396737 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 6.63:1 | pass | pass | fail |
|
Aaon black | 3.17:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #396737 as the background.
Brands using this color
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #396737 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/396737-a2bea4-944edf-1f2d25-edf1e9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md