Color

#39294c

#39294c
hex#39294c
rgbrgb(57, 41, 76)
hslhsl(267, 30%, 23%)
oklchoklch(0.316 0.064 304.1)
Closest name: Deep Sea Base (#2c2c57)Relative luminance 0.0298

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3c4c29

#292b4c · #4a294c

#4c3929 · #294c39

Split-complementary

Open in tool →

#4c4a29 · #2b4c29

#4c292b · #3c4c29 · #294c4a

Contrast

#39294c as textRatioAAAA largeAAAFix
Aaon white
13.16:1passpasspassPasses AAA — no fix needed.
Aaon black
1.6:1failfailfail
  • AA: use #8667ad as the text (4.56:1)
  • AAA: use #a38bc1 as the text (7.02:1)
  • AA: or shift the background to #999999 (4.62:1)
  • AAA: or shift the background to #bdbdbd (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #39294c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#39294c reads as cool, muted, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #39294c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #39294c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/39294c-b39cc4-dfda4e-2c1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md