Color

#390d3f

#390d3f
hex#390d3f
rgbrgb(57, 13, 63)
hslhsl(293, 66%, 15%)
oklchoklch(0.26 0.098 322.7)
Closest name: Dark Purple (#35063e)Relative luminance 0.0152

Colors that go with #390d3f

Charcoal, Teal and Forest Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#133f0d

#200d3f · #3f0d2c

#3f3a0d · #0d3f3a

Split-complementary

Open in tool →

#2c3f0d · #0d3f20

#3f200d · #133f0d · #0d2c3f

Contrast

#390d3f as textRatioAAAA largeAAAFix
Aaon white
16.11:1passpasspassPasses AAA — no fix needed.
Aaon black
1.3:1failfailfail
  • AA: use #c02bd4 as the text (4.54:1)
  • AAA: use #d46fe2 as the text (7.17:1)
  • AA: or shift the background to #8a8a8a (4.67:1)
  • AAA: or shift the background to #ababab (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #390d3f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#390d3f reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #390d3f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #390d3f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/390d3f-c19fc1-a1cb62-2d1f29-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md