Color

#381d72

#381d72
hex#381d72
rgbrgb(56, 29, 114)
hslhsl(259, 59%, 28%)
oklchoklch(0.324 0.137 291.4)
Closest name: Explorer of the Galaxies (#3a1f76)Relative luminance 0.0293

Colors that go with #381d72

Charcoal, Royal Blue and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#57721d

#1d2d72 · #621d72

#72381d · #1d7238

Split-complementary

Open in tool →

#72621d · #2d721d

#721d2d · #57721d · #1d7262

Contrast

#381d72 as textRatioAAAA largeAAAFix
Aaon white
13.23:1passpasspassPasses AAA — no fix needed.
Aaon black
1.59:1failfailfail
  • AA: use #8661d6 as the text (4.69:1)
  • AAA: use #a589e1 as the text (7.27:1)
  • AA: or shift the background to #999999 (4.64:1)
  • AAA: or shift the background to #bdbdbd (7.04:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #381d72 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#381d72 reads as cool, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #381d72
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #381d72 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/381d72-ad9cc4-dfc74e-2a1f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md