Color

#370aff

#370aff
hex#370aff
rgbrgb(55, 10, 255)
hslhsl(251, 100%, 52%)
oklchoklch(0.472 0.301 271.5)
Closest name: Overdue Blue (#4400ff)Relative luminance 0.0825

Colors that go with #370aff

Medium Sea Green, Royal Blue and Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d2ff0a

#0a58ff · #b10aff

#ff370a · #0aff37

Split-complementary

Open in tool →

#ffb10a · #58ff0a

#ff0a58 · #d2ff0a · #0affb1

Contrast

#370aff as textRatioAAAA largeAAAFix
Aaon white
7.92:1passpasspassPasses AAA — no fix needed.
Aaon black
2.65:1failfailfail
  • AA: use #7657ff as the text (4.58:1)
  • AAA: use #9b85ff as the text (7.19:1)
  • AA: or shift the background to #c4c4c4 (4.54:1)
  • AAA: or shift the background to #f2f2f2 (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #370aff as the background.

Brands using this color

Fonts for this mood

#370aff reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #370aff
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #370aff and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/370aff-a89cc4-dfb34e-281f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md