Color

#344dda

#344dda
hex#344dda
rgbrgb(52, 77, 218)
hslhsl(231, 69%, 53%)
oklchoklch(0.496 0.216 268.9)
Closest name: Blurple (#5539cc)Relative luminance 0.111

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#dac134

#34a0da · #6e34da

#da344d · #4dda34

Split-complementary

Open in tool →

#da6e34 · #a0da34

#da34a0 · #dac134 · #34da6e

Contrast

#344dda as textRatioAAAA largeAAAFix
Aaon white
6.52:1passpassfail
  • AAA: use #2c46d8 as the text (7.06:1)
Aaon black
3.22:1failpassfail
  • AA: use #576ce0 as the text (4.63:1)
  • AAA: use #8291e8 as the text (7.16:1)
  • AA: or shift the background to #d9d9d9 (4.62:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #344dda as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#344dda reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #344dda
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #344dda and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/344dda-9c9ec4-df834e-231f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md