Color

#324971

#324971
hex#324971
rgbrgb(50, 73, 113)
hslhsl(218, 39%, 32%)
oklchoklch(0.406 0.074 260.9)
Closest name: Blue Funk (#2d4470)Relative luminance 0.0664

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#715a32

#326971 · #3a3271

#713249 · #497132

Split-complementary

Open in tool →

#713a32 · #697132

#713269 · #715a32 · #32713a

Contrast

#324971 as textRatioAAAA largeAAAFix
Aaon white
9.02:1passpasspassPasses AAA — no fix needed.
Aaon black
2.33:1failfailfail
  • AA: use #5175b3 as the text (4.55:1)
  • AAA: use #7c97c5 as the text (7.09:1)
  • AA: or shift the background to #b8b8b8 (4.55:1)
  • AAA: or shift the background to #e3e3e3 (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #324971 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#324971 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #324971
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #324971 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/324971-9ca6c4-df644e-201f2d-e9f0f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md