Color

#3171b9

#3171b9
hex#3171b9
rgbrgb(49, 113, 185)
hslhsl(212, 58%, 46%)
oklchoklch(0.543 0.13 253.6)
Closest name: Campanula (#3473b7)Relative luminance 0.1597

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b97a31

#31b5b9 · #3631b9

#b93171 · #71b931

Split-complementary

Open in tool →

#b93631 · #b5b931

#b931b5 · #b97a31 · #31b936

Contrast

#3171b9 as textRatioAAAA largeAAAFix
Aaon white
5.01:1passpassfail
  • AAA: use #275891 as the text (7.26:1)
Aaon black
4.19:1failpassfail
  • AA: use #3376c1 as the text (4.5:1)
  • AAA: use #669ad6 as the text (7.16:1)
  • AA: or shift the background to #f5f5f5 (4.59:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #3171b9 as the background.

Brands using this color

Fonts for this mood

#3171b9 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #3171b9
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #3171b9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/3171b9-9caac4-df564e-1f202d-e9f1f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md