Color

#309abb

#309abb
hex#309abb
rgbrgb(48, 154, 187)
hslhsl(194, 59%, 46%)
oklchoklch(0.641 0.105 223.2)
Closest name: Blue Ocean (#009dc4)Relative luminance 0.2733

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bb5030

#30bb96 · #3055bb

#bb309a · #9abb30

Split-complementary

Open in tool →

#bb3055 · #bb9630

#9630bb · #bb5030 · #55bb30

Contrast

#309abb as textRatioAAAA largeAAAFix
Aaon white
3.25:1failpassfail
  • AA: use #287f9a as the text (4.57:1)
  • AAA: use #1d5e72 as the text (7.25:1)
  • AA: or shift the background to #262626 (4.66:1)
Aaon black
6.47:1passpassfail
  • AAA: use #32a1c3 as the text (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #309abb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#309abb reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #309abb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #309abb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/309abb-9cb6c4-df4e72-1f242d-e9f1ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md