#301d12 as text	Ratio	AA	AA large	AAA	Fix
Aaon white	16.03:1	pass	pass	pass	Passes AAA — no fix needed.
Aaon black	1.31:1	fail	fail	fail	AA: use #a6653f as the text (4.55:1) AAA: use #c58a67 as the text (7.21:1) AA: or shift the background to #8a8a8a (4.64:1) AAA: or shift the background to #adadad (7.14:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #301d12 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

7c3a1d 8a7358 2f5d50 faf6ef 2b2118

Bookshop

Open in tool →

Chestnut and forest on cream read like a cloth-bound spine; the palette recedes so covers and type do the talking.

Editorial Warm Elegant

d9480f 5c7c2f f2b134 fffbf0 2b1d0e

Farmers Market

Open in tool →

Tomato, leaf and honey — the three colors of a produce stand, warm enough to make anything look fresh.

Warm Friendly VividFood

d97706 7c2d12 0f766e fffaf0 2a1b0c

Saffron

Open in tool →

Saffron and clove with a teal counterpoint — spice-market warmth, balanced so it doesn't go orange everywhere.

Warm Vivid Elegant

Fonts for this mood

#301d12 reads as warm, dark, luxury. The font library is tagged with the same vocabulary:

Warm fonts →Luxury fonts →Bold fonts →

mcpConnect your agent — build around #301d12

live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp

claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp

try this prompt

›analyze #301d12 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/301d12-c4af9c-62cbbf-2d2a1f-f1e9ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md