Color

#301612

#301612
hex#301612
rgbrgb(48, 22, 18)
hslhsl(8, 45%, 13%)
oklchoklch(0.237 0.043 29.8)
Closest name: Burnt Coffee (#271b10)Relative luminance 0.0125

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#122c30

#30121d · #302512

#123016 · #161230

Split-complementary

Open in tool →

#123025 · #121d30

#1d3012 · #122c30 · #251230

Contrast

#301612 as textRatioAAAA largeAAAFix
Aaon white
16.81:1passpasspassPasses AAA — no fix needed.
Aaon black
1.25:1failfailfail
  • AA: use #ba594a as the text (4.62:1)
  • AAA: use #cd857a as the text (7.23:1)
  • AA: or shift the background to #858585 (4.56:1)
  • AAA: or shift the background to #a8a8a8 (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #301612 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#301612 reads as warm, dark, luxury. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #301612
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #301612 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/301612-c4a69c-62cba6-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md